Licenses

License is the right to use a purchased image within the terms specified by the license. To simplify licensing process the Swedish Photo Crew offers only two types of licenses. Both of them are of course Royalty Free.

  1. Standard Non Commercial License which also includes editorial images
  2. Extended License for commercial use

Should you need Rights managed and/or Exclusive license please contact us at info@swedishphotocrew.com

Royalty Free Images

Royalty-free (RF) license – no license fee or other fees other than initial cost. The media can be used as many times as you like. RF licenses are not exclusive and cannot be sold to third party.

  • fees – one time purchase fee
  • usage – images can be used multiple times in multiple projects within the terms of the license
  • price – typically the price for royalty free images is based on the image size (small, medium, large, original size)
  • exclusivity – royalty free license is not exclusive, other customers can purchase and use the same image
  • releases – model and/or property releases for relevant subject matter maybe required
  • image manipulation – it is allowed to alter purchased image e.g. crop or erase background
  • copyright – user/buyer does not own the image but has the right to use it

Standard License vs Extended License

Usage Standard License Extended License
Content usage 1 person within organization Unlimited users
Content location 1 location (website) Unlimited locations
Image quality minimum 72 dpi 300 or more dpi
Printed Material (NOT for resale or license) Up to 499,999 impressions Unlimited
Stationary items (NOT for resale or license) Up to 499,999 impressions Unlimited
Editorial Yes, up to 499,999 impressions. Credit as follows: “©swedishphotocrew.com/photographersname” Unlimited
Electronic templates for resale on websites No Yes
Electronic brochures, business cards, e-greeting cards, etc. for resale on websites No Yes
Cards, stationery, stickers, for resale No Up to 100.000
Posters, calendars, mugs, mouse pads for resale No Up to 10.000
T-shirts, framed artwork for resale No Up to 2.000

License restrictions

The following image usage is not allowed – applies to both standard and extended licenses:

  • as online “print-on-demand” product
  • as logo or trademark or part of logo or trademark
  • as pornographic, immoral, illigal, defamatory or obscene content
  • as means to depict models endorsing or promoting products, business or service
  • as sub-license, give away or share goods

Editorial images

Editorial images are images that have not been released for commercial use. They can only be used in editorial manner to illustrate newsworthy content or content that is of public interest. They illustrate people or property but lack model or property releases for relevant subject matter therefore cannot be sold but only used for non-commercial and non-promotional purpose.

The only way editorial images can be used is as a context for newspaper and magazine articles, blog posts, websites and other non-commercial (e.g. Power Point) presentations. They cannot be used for advertising, promoting or marketing.

Note that all our images can be used as editorial but “editorial images” cannot be used any other way but editorial.

 

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